Their activity trackers are sleeker and more streamlined than sporty-looking smartwatches, making them a good choice for those who prefer discrete activity tracking. Who It’s For: Fitbit’s strength is its health and fitness tracking, so they’re geared toward people who prioritize in-depth stats and feedback. Keep reading for our in-depth comparison of Fitbit versus Apple Watch. The Apple Watch edges out the Fitbit in terms of accuracy, convenience, and extra features, but it may be too pricey for some users. While both brands offer outstanding, high-quality wearables, Fitbit has more budget-friendly options, superior battery life, and better health and fitness tracking than the Apple Watch. Requires iPhone for set-up and maximum functioningīattery life lacking compared to other smartwatches Tracks heart rate, sleep, exercise, and more
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